I was asked to design an exclusive bedding collection by Jay Franco for a new brand called That Girl Lay Lay through Nickelodeon/Viacom. Jay Franco is an industry leading home textiles manufacturer that specializes in licensed bedding, bath, & room decor. In 2022, Nickelodeon released a wide line of consumer products to amplify Lay Lay’s presence and engage fans on a young female rapper that Nickelodeon signed as talent, with a TV show launching that Fall.