buybuy BABY 4th of July Campaign Direction

Swipe Inspo

Previous Creative

Creative Direction

Color Palette

Email Design Direction

Web & Social Design Direction

4th of July Campaign Direction

In order to drive incremental revenue, I was tasked with designing the look and feel for the 4th of July campaign assets for buybuy BABY. The hero design creates excitement around the 4th of July and highlights the urgency of the limited time sale. The colors are fun, non-traditional take on the market’s typical red, white and blue. I created a tie dye inspired background while I used red to highlight value.

Client
buybuy BABY

Role
Art Director / Senior Designer

Previous
Previous

elly quint Art Direction Concept

Next
Next

buybuy BABY it's a Sale Campaign